Celebrity Reputation Management Services
The digital environment provides celebrities and VIPs with untapped potential to reach out to their fans and followers and interact with them. At the same time, it is easy for anyone to carry out attacks against celebrities. This is why it has become increasingly important to get the help of celebrity reputation management services to protect your online image. And this is where DigitalBerge can help you with.
Need for Celebrity Reputation Management Services
Negative content and comments can create havoc in both your professional and personal life. It can also put the image you have built through hard work at the risk of being shattered. From social media to blogosphere, celebrities can be attacked anywhere and by anyone.
VIP Reputation Management & Protection Process
At DigitalBerge, we follow our proven celebrity reputation management services steps to help our clients protect their precious image and years of hard work.
Our reputation management process includes the following key steps:
Defining Your Profile
As a celebrity, you should today be open to both positive and negative content about yourself because the web makes it possible for anyone to create content about you. There are both good and bad controversies and it is up to you to determine which one get highlighted and which ones don’t. And this is where our celebrity reputation management services come into the picture.
Being in the limelight is important and it is important for you to determine how you want to do so. This is where it is important to define your profile.
Celebrity Brand Monitoring
Once your reputation goals are defined, we use our range of proven tool sets to monitor your online reputation. We build your reputation management strategy and use many tools, including Google Alerts, to monitor the web for negative comments about you. We also use specific software systems to achieve expected results with more precision.
Once we set your goals and have access to the issues and challenges, we set the professional response parameters. When it comes to creating a response strategy for negative online developments, each challenge has to be addressed with care and precision.
The kind of response to negative attacks can range from refuting the claims to using a sense of humor. We can also suggest appropriate legal actions, based on the severity of the attack.
We can also create strategy for dealing with different types of issues through:
- Press releases
- Blog posting
- Content marketing
- Image branding
- Article submission
- Social media activity
- Links creation
Some of the additional steps we take as part of our celebrity reputation management services are as follows:
- Personal Branding: Today, it is easier to access celebrities than ever before. When a celebrity attempts to make changes to their personal brand, things may not always go the way you expected it. At DigitalBerge, we can take the right steps to craft your online profile that never seems ‘forced’.
- Crafting Your Legend: We go beyond protecting your celebrity reputation. We also take calculated steps to build it. Once your image has been defined, we use our strategies and tools to maintain and promote that image. Since positive image can mean different things for different VIPs and celebrities, we develop custom strategies for each one of our client.
At DigitalBerge, we go beyond traditional reputation management solutions. We have developed effective strategies over the years and have worked with some of the most reputed names in the showbiz industry, politics, and the business world.
Feel free to contact us today to learn more about our services!